THIS™ Ready Meals Development
In Summer 2022, I developed the first range of three Plant Based Ready Meals for THIS for September launch into TESCO.
THIS has the mission to force animals into retirement. Their extensive range of meat alternative products, which are aimed at meat lovers, are high in protein and fibre, contain no antibiotics or nitrates and uses packaging with minimal plastic.
THIS was founded three years ago in 2019 by Andy Shovel and Pete Sharman and has grown to a projected forecast of £20m in 2022.
Ready Meals is an important new category for THIS to be able to showcase their products in convenient complete Plant Based meals with innovation, great taste and vibrant colour.
THIS ISN’T PORK MEATBALLS & SPAGHETTI
Whole wheat spaghetti with Plant Based meatballs in a rich tomato herb and sundried tomato sauce topped with grilled red peppers and parsley.
THIS ISN’T PORK SAUSAGES & MASH
Creamy kale and olive oil mash with Plant Based Sausages in a rich onion and Balsamic gravy.
THIS ISN’T CHICKEN THAI GREEN CURRY
Fragrant rice with Plant Based chicken in an indulgent Thai coconut green curry sauce with aubergines and green beans.
Marks & Spencer Fish Product Development
In 2015 I developed a range of four fish products and re-developed a range of 17 chilled sauces for M&S which launched in October. The Salmon Joint was featured in the M&S Autumn TV commercial, Adventures in Autumn and the Blackstick Blue Cheese Sauce won the Q Award for Chilled Sauces.
Salmon Joint stuffed with Mascapone, Roasted Garlic and Lemon
Salmon Joint stuffed with Mascapone, Roasted Garlic and Lemon featured in the Adventures in Autumn TV Advert:
Lemon Sole Fillets stuffed with Lilliput Caper and Dill Butter
Hake with Harissa and Roquito Peppers
Lightly Smoked Mackerel Fillets in a Heather Honey and Wholegrain Mustard Marinade
M&S Chilled Sauces
Prosecco, Blackstick Blue Cheese, Wildflower Honey & Mustard and Green Herb
Blackstick Blue Cheese Sauce, part of the new chilled range of sauces at Marks & Spencer,
won a Q Award at the Quality Food and Drink Awards 2015.
M&S Fish Sauces
Mornay, Watercress, Hollandaise and Parsley
Lamb, Chicken, Onion, Beef and Game
M&S Meat Sauces
Peppercorn, Bearnaise, Diane and White Wine & Mushroom